Models Babacar N’doye, Jeremiah Berko Fourdjour, and Samer Rahma star in DIOR Men‘s Spring Summer 2021 campaign captured by fashion photographer Rafael Pavarotti. In charge of styling was Melanie Ward, with art direction from Ronnie Cooke-Newhouse, and casting direction by Shelley Durkan. Beauty is work of hair stylist Jawara, and makeup artist Ammy Drammeh. In charge of video direction was film maker Stephen Isaac Wilson.
The vibrant colors of this campaign perfectly reflect the powerful energy of the Summer 2021 collection. It’s really a celebration of Amoako Boafo’s work – Kim Jones, the Artistic Director of Dior men’s collections.
“Lensed by Rafael Pavarotti, these graphic images in intensely contrasting, dazzling colors evoke the Ghanaian artist’s emblematic paintings. The searing power of his work, transposed onto silhouettes by Kim Jones, is revealed in photographs of pure composition – punctuated by flowers reprising motifs from Boafo’s wallpapers – conceived like captivating dialogues that blend disciplines and transcend borders.
Models wear pieces that exalt the savoir-faire and heritage of Dior couture. Foliate drawings mingle in a surprising, joyful color palette, flushing from pink to fluorescent yellow, while stripes mingle with the essential Dior Oblique motif, revisited on tulle. Dior Atlas sandals and the Maxi Saddle bag – an original new format – complete looks imbued with a singular audacity. All these pieces create multiple styles for everyday life, celebrating freedom and diversity, and reflecting the many facets of the contemporary man. An ode to creative passion and the power of artistic alliances.” – From Dior