First Look: Versace Spring Summer 2017 Menswear Campaign

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First look at Versace‘s Spring Summer 2017 advertising campaign featuring Filip Hrivnak, Vadim Ivanov, Jake Lahrman, William Los, Geron McKinley, Simon Nessman, and Mitchell Slaggert. In charge of photography was Bruce Weber, with styling from David Bradshaw, and casting direction by Gwen Walberg & Piergiorgio Del Moro. Hair styling is courtesy of Orlando Pita, with makeup from James Kaliardos. Art direction is work of Sam Shahid, with exclusive production from Nan Bush.

The campaign encapsulates the freedom and dynamism of summer, the active mood that is at the heart of Versace SS17 for both men and women.” – Versace