George Alsford Is The New Face of Giorgio Armani

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The promising fresh face George Alsford lands the just reveled Giorgio Armani fall winter 2014 campaign shot by the renowned fashion photographer Sølve Sundsbø.

Conceived as portraits, the images play on chromatic counterpoints between the clothing and the backgrounds, suggesting continuity, then contrast through the device of alternating between a dense grey and a pale lime green. Models Marikka Juhler and George Alsford are captured in relaxed poses. The subtle narrative tension creates a new kind of balance, which is emphasised by the powerful nature of the images. – from Giorgio Armani

The ads are set to hit the pages of fashion glossies already this month. George who's at the start of his career is represented by Select Model Management in London, and Priscilla's Model Management in Sydney.

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