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MFW: K-WAY Fall Winter 2023.24 Collection

For the Milano Fashion Week show, K-Way pays homage to to its origins, bringing a petite corner of Paris to Milan

©K-Way

Fashion brand K-WAY presented the Fall Winter 2023.24 Collection with a show held on Saturday, 14th of January, during the ongoing Milano Fashion Week. For the collection, K-Way brought a petite corner of Paris to the new BasicVillage to present the R&D collection. The Fall Winter 2023.24 collection is inspired by Léon-Claude Duhamel’s invention of rainproof jacket, an invention so influential, and yet simply born out of Duhamel identifying a need and letting his imagination do the rest before K-Way® soon became a statement in both French and Italian dictionaries.

FALL WINTER 2023.24 COLLECTIONS

©K-Way
©K-Way

The K-Way® Autumn / Winter 2023 show isn’t really a runway show, but a real-life scene in which guests are all active participants and the catwalk is just a normal street. Models weave in and out of the tables as the passers-by at Place de l’Opéra once did, showcasing the R&D collection: the most aesthetically advanced expression of K-Way® conceptions, focusing on high-impact design, cutting-edge materials and technical innovation. The colors of the café décor – the cream and green of the chairs, the blue of the furnishings – run through the collection, accented by the iconic orange of K-Way®’s signature tape, and of course, are combined with timeless black. The silhouettes play with dimension, length and texture across winter-wear, reworking classics including the bomber, puffer, and anorak jackets – varying from extra-cropped to exaggerated proportions reminiscent of oversized quilted capes. Bermuda shorts and trousers flaunt expansive billowing volumes. Looks combine multiple layers, constructed with a practical attitude and an ever-playful spirit; starting with temperature-regulating base layers and soft and lightweight vibrantly colored tops which rest beneath bold protective coats and jackets and a self-assured attitude. An experimental approach towards materials creates unexpected effects which update enduring icons with a tactile quality: all-over pleats, patterned monograms which punctuate the outside or lining, eco-fur, and contrasting shiny and matte surfaces. The overall look is dynamic and eye-catching, rounded off with ultra-sartorial Parisian foulards and berets, mid-top rubber boots and gaiters, along with nylon and satin handbags, shoulder bags, crossbody bags and cases. – from K-Way

©K-Way
©K-Way

For K-Way®, innovation cannot come at the cost of the environment. Fabrics are natural and include jacquard cottons, mohair, and merino wools, as well as those made with Loro Piana’s STORM SYSTEM technology or sustainable production processes like AMIABLE, which is born from recycled nylon scraps bonded to a silver membrane for the new season. Sustainability is accounted for down to the interior padding inside puffer jackets, made from MOLINA recycled down. Technical performance is another continued focus, highlighted by the high-visibility Majocchi REFLECTIVE fabric, amongst others.

©K-Way

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